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How To Troubleshoot A Rejected Ad On Facebook

This article will feature information as to why an ad could be rejected and how to troubleshoot it on Facebook.

Isabelle Villacarlos avatar
Written by Isabelle Villacarlos
Updated over 3 months ago

Facebook can be tricky when it comes to advertisements. When your ad is rejected you will receive an email that directs you to view your "Account Quality" to find the reasons why your ad was rejected.

You are able to do these two things when an ad is rejected:

  • Edit your ad or create a new one

  • Request a review of your ad

Edit or create a new ad

You can edit your ad to try to fix the issue. You'll want to ensure that all components of your ad comply with Facebook's Advertising policies, such as the image, video, text, targeting, or landing page. The great thing about editing your ad is you don't lose your previous engagement with the post.

To edit your ad you'll want to follow the following steps:

  1. Go to Ads Manager

    • This can be found when you go to Facebook settings > More business settings

  2. Select Ads

  3. Check the box next to the ads you want to edit

  4. Select Edit

  5. The side pane where you can edit your ad will open.

    • Changing the Ad Name

      • Delete the current name and replace it with a new name by typing it in the text box

    • Changing the Page

      • Choose a different page from the dropdown menu. Keep in mind that you cannot change the page when you are concerned about your reach. If the reach is your objective you will want to duplicate the ad set the ad belongs to, change the Page for the ad set and ad, then publish.

    • Changing image or video

      • Click edit in the Ad Creative Section, then choose Change Media. Choose a different image or video and select Next. Select Done to save your new media.

  6. To publish the changes you made, select Publish. To save the changes and publish them later, click Close.

Request a Review

If you believe that your ad was adhering to all of Facebook's Advertisement policies, you are able to request a review.

  1. Go to Account Quality

  2. Select your account with the rejected ads

  3. Select the ad, ad sets, or campaigns that you believe were wrongfully rejected

  4. Click Request Review

  5. Select Submit

You are able to track the status of the request in Account Quality.

If Facebook changes its decision on your rejected ad, your ad will automatically start delivering. If it is rejected again, you will not be able to submit another review request for the same ad.

We hope this article proved helpful. If you have any questions regarding your Facebook account or advertisements, please use the "Chat with us" feature to speak with us!

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